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The Clubs category in Analytics rolls up activity, revenue, and resource utilization for each of your locations. It answers two questions: what is happening in the gym right now, and how have the numbers trended over a period you choose. Both dashboards read live from your operational data, so bookings, check-ins, and payments show up as they land.

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Overview

Open Analytics and pick the Clubs category to reach two dashboards:
  • Today’s performance (/analytics/clubs/today) - A same-day snapshot of bookings, revenue, active members, and check-ins, broken down by hour. It refreshes on its own every five minutes.
  • Performance trends (/analytics/clubs/historical) - The same metrics plus resource utilization over a date range you pick, with daily trends and day-of-week patterns.
Both dashboards carry a club filter at the top. Leave it on All to see the whole organization, or pick one location to scope every card and chart to it. Numbers are counted in your organization’s time zone (set under Settings > Organization), so “today” means today where the gym is, not where you are.

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Today’s performance

This is the live operations view. It shows the current date and the timestamp of the last completed hour at the top, and re-queries every five minutes so you can leave it open on a screen at the front desk. It has a club filter but no date filter, because it is always scoped to today.

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KPI cards

The top rows summarize the day so far:
  • Bookings created - Bookings made for today, regardless of status.
  • Revenue today - Net revenue recognized today. This counts money actually taken in: it excludes voided transactions, reversals, and the portion of any sale paid from wallet credit rather than fresh payment.
  • Active members - Distinct members who have a booking or a check-in today.
  • Check-ins - Total check-ins recorded today.
  • Bookings confirmed - Bookings for today currently in confirmed status.
  • Bookings cancelled - Bookings for today that were cancelled.
  • Memberships created - New memberships sold today.
  • Revenue from bookings - The share of today’s net revenue that came from bookings (as opposed to membership sales).
A combined chart plots bookings created, revenue, and check-ins hour by hour across the day. Use it to see when your day peaks. Hover any hour for exact figures, and click a series name in the legend to hide or show it.
The Today view focuses on activity and revenue by hour. For utilization rates (class, area, and instructor occupancy), use Performance trends below. Utilization is computed over completed days, not the current in-progress hours.
This is the historical view. Set a date range in the filter bar (it defaults to the last 30 days) and, optionally, a single club. The dashboard loads once both a start and end date are set. As the range widens, the trend charts automatically group points by day, week, or month so the chart stays readable.

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KPI cards

  • Total bookings - Bookings created in the range.
  • Total revenue - Net revenue for the range, on the same real-money basis as the Today view.
  • Total memberships - Memberships sold in the range.
  • Total check-ins - Check-ins recorded in the range.
  • Average booking value - Total revenue divided by total bookings.
  • Average class utilization - Average share of class seats filled.
  • Average area utilization - Average share of area operating hours booked.
  • Average instructor utilization - Average share of instructor operating hours booked.

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How utilization is calculated

Utilization compares what was booked against what was available, expressed as a percentage:
  • Class utilization - Booked seats divided by class capacity (the sum of each class’s maximum capacity for the day).
  • Area utilization - Booked hours divided by the area’s available hours, where availability comes from the area’s (or club’s) operating hours.
  • Instructor utilization - Booked instructor hours divided by the instructor’s available hours from their operating hours.
Because availability is driven by operating hours, keeping Resources > Areas and instructor schedules accurate directly affects whether these percentages are meaningful.

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Charts

  • Daily trends - Bookings, check-ins, and revenue over the range on one chart.
  • Utilization trends - Class, area, and instructor utilization percentages over time, with revenue overlaid as a dashed line so you can see whether busier resources actually convert to income.
  • Day of week patterns - Average bookings, revenue, and check-ins for each weekday, so you can tell a quiet Tuesday from a packed Saturday.

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Worked examples

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Comparing two padel locations

You run two padel venues and want to know which courts are underused. Open Performance trends, set the range to the last 90 days, and note the average area utilization with the club filter on All. Then switch the filter to each venue in turn. If the downtown site sits at 78% area utilization and the suburban site at 41%, the suburban courts have slack. Cross-check the day of week patterns chart per site: if the suburban venue only fills on weekends, the fix is midweek programming or off-peak pricing rather than more courts.

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Spotting a revenue dip early

A CrossFit box keeps Today’s performance open at reception. Mid-afternoon the revenue today card is well below a normal day while bookings created looks normal. The hourly trends chart shows check-ins tracking as usual but revenue flat. That pattern points to unpaid or comped bookings rather than low attendance. Confirm it in the bookings dashboard or the booking audit, which highlights unpaid bookings.

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Checking capacity before adding a class

A yoga studio is considering a second morning reformer slot. On Performance trends, filter to the studio and read average class utilization alongside the day of week patterns bars. If mornings already run near capacity and weekday demand is even, the second slot is justified. If utilization is 55% and concentrated on two days, promote the existing class first.

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Tips and best practices

  • Start with All clubs, then drill in. Read the organization-wide numbers first, then switch the club filter to a single location to explain an outlier.
  • Set the date range once. Both charts on Performance trends share the range from the filter bar, so you only set it once per visit.
  • Leave Today open at the desk. It refreshes every five minutes on its own, which makes it a good live board for front-of-house staff.
  • Fix operating hours before trusting utilization. Utilization percentages depend on operating hours for areas and instructors. If they look wrong, verify the schedule under Resources > Areas first.
  • Use the legend to declutter. On busy charts, click a series in the legend to hide it and focus on one metric.

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Troubleshooting